Annual Report 2019

Annual
Report
2019

2019 at a glance

Mark Langer, Chief Executive Officer

“2019 was an eventful year for HUGO BOSS. Importantly, we have made further progress in implementing our strategy. We strengthened our personalized offerings, significantly expanded our online business and increased retail sales productivity in our stores. After a very good start to 2020, our business in Asia is currently being significantly impacted by the spread of the coronavirus. Nevertheless, we are firmly convinced of the great potential of our BOSS and HUGO brands in this key region.”

Letter to Shareholders

Outlook 2020

Group Sales

Development within a range of 0% to +2%*

Forecast 2020 *currency-adjusted

Group Sales

EUR 2,884 million

Result 2019

EBIT

EUR 320 million –
EUR 350 million

Forecast 2020

EBIT

EUR 344 million

Result 2019

Consolidated net income

Increase of up to 10%

Forecast 2020

Consolidated net income

EUR 205 million

Result 2019

Capital expenditure

EUR 140 million –
EUR 160 million

Forecast 2020

Capital expenditure

EUR 192 million

Result 2019
Outlook

HUGO BOSS worldwide

Americas

560 Sales (in EUR million)
12% Employees
94 Freestanding retail stores

Europe*

1,803 Sales (in EUR million)
74% Employees
203 Freestanding retail stores

Asia/Pacific

438 Sales (in EUR million)
14% Employees
134 Freestanding retail stores
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*incl. Middle East/Africa.